American Transmission Co.

Helping to keep the lights on, businesses running and communities strong. ®

Blog | American Transmission Co. - Part 4

Staying safe while keeping the lights on

At American Transmission Co. we are powering through these trying times to help keep reliable electricity flowing to essential businesses, hospitals and homes. As an energy service provider in the Upper Midwest, we are committed to maintaining electric reliability – and we also are committed to keeping our employees, contractors and the public safe.  

Recent executive orders in Wisconsin and Michigan include operation and maintenance of electric utilities as essential and critical infrastructure. So, if you see our crews working in your area, please keep a safe distance and know that we are working to ensure the electric transmission system continues to deliver critical electricity to communities 

Our field crews follow the COVID-19 safe distancing practices ordered by the Centers for Disease Control and Prevention and state public health guidelines. They also have ceased face-to-face interaction with landowners, communicating instead through phone calls, email and the mail. We are working diligently to help keep the lights on, businesses running and communities strong. 

Thank you – and from all of us at ATC, we hope you remain safe and healthy.   

ATC donates $5,000 to United Way COVID-19 Urgent Needs Fund

American Transmission Co. supports United Way and their fight to strengthen the community we serve. The COVID-19 pandemic is putting additional strain on vital community resources. To help care for some of the most vulnerable in our community during this time, ATC donated $5,000 to United Way of Greater Milwaukee & Waukesha County’s COVID-19 Urgent Needs Fund.

Here are some of the ways the United Way fund is helping organizations during this difficult time:

  • Providing personal protection equipment for local medical clinics to allow them to make home visits to medically vulnerable individuals.
  • Funding to allow shelters to stay open 24/7, rather than requiring daytime exits.
  • Laptops for housing support programs so they can continue their work remotely.
  • Meals and emergency food for shelters that can no longer safely accept outside volunteer support.
  • Diapers and no-touch thermometers for child care centers that remain open.
  • Cleaning supplies and sanitizer for clinics and shelters.

ATC CEO and President Mike Rowe said, “We want to do what we can to support our community members and help them get through this pandemic safely. Giving to United Way helps make sure that resources efficiently get where they are most needed. I’m grateful that we can provide some additional relief.”

If you’d like to make a donation to help meet the increased needs of United Way of Greater Milwaukee & Waukesha County partners during this time, click here to give to United Way’s COVID19 Urgent Needs Fund.

Keeping the lights on…and helping wildlife

During the COVID-19 pandemic, ATC and its contractors are working hard to help keep the lights on for you. Being outside means we sometimes are able to lend a helping hand to local wildlife, too.

On April 2, an employee with ATC contractor M.J. Electric noticed that a deer had fallen through the ice on the Menominee River behind the Waupaca Foundry. He immediately called the Marinette Fire Department.

It took 30 minutes for fire fighters to rescue the deer and get it safely to shore. The fire department stayed on scene for an additional 30 minutes to care for the deer who was suffering from hypothermia. Eventually the deer walked away unharmed.

2019 Annual Report highlights our commitment to a sustainable energy future

At American Transmission Co., we help keep the lights on every day and are committed to operating and maintaining the electric transmission system reliably and safely. Each year we publish an annual report to summarize highlights and provide a glimpse into what we see for the future.

Our 2019 annual report, available on our website, describes how the industry is evolving to greater use of sustainable energy, and what that means to us as we own and operate the area transmission system. As the energy mix continues to change, we’re looking at how we can better respond to the needs of our customers and prepare for an energy future that may look much different than today. We are committed to meeting the changing energy needs of the communities we serve.

The report also describes how we make nature a priority and give back to our communities. It gives examples of how we strive to reduce the impact that construction, operation and maintenance of our facilities have on the environment and pursue opportunities to promote sustainable, healthy ecosystems. It also highlights a few of the ways we’ve given back to our communities by donating our resources and time. Got a minute? Visit our website and read what we’ve been up to.

ATC commits $50,000 to support American Red Cross, food pantries

To express its care for community needs as a result of the COVID-19 virus, American Transmission Co. is making corporate donations to the American Red Cross and several food pantries.

ATC will donate $10,000 to the American Red Cross – Wisconsin Region to support its mission for facilitating blood donations and providing relief services. ATC also will donate a total of $40,000 to six food pantries in communities in our service area. The food pantries include:

  • Feeding America Eastern Wisconsin
  • Hunger Task Force, Milwaukee
  • Paul’s Pantry of Green Bay
  • Second Harvest Foodbank of Southern Wisconsin
  • St. Ignace Area Hope Food Pantry, Michigan
  • St. Vincent De Paul of Iron Mountain Food Pantry, Michigan

“We care, and we want to do what we can to help beyond our role of helping to keep the lights on,” said Mike Rowe, ATC CEO and President. “During this public health emergency, our support for the Red Cross can help them provide lifesaving blood to patients in need. And, funding local food pantries can help our neighbors and friends who are affected by slowing business or job loss because of the pandemic.”

Rowe said, “We also look to our employees to help identify organizations that provide support and have a direct impact in the communities where we live and work.” Along with the corporate donations, ATC continues to match employee donations of $25 or more to organizations in its service area that support health and wellness, education and the environment. Employees feel good knowing their support to organizations they care about is doubled.

Together with our employees, ATC is helping to make a difference during this difficult time.