American Transmission Co.

Helping to keep the lights on, businesses running and communities strong. ®

ATC announces nine promotions

Roehr, Paul-web

Paul Roehr

Rusch, Bob-web

Bob Rusch

In recognition of sustained business growth, American Transmission Co. has expanded its leadership team. Paul Roehr has been named vice president, system operations; Robert Rusch has been named vice president, finance and accounting; and seven managers have been elevated to director positions.

Roehr joined ATC in 2008 as director of reliability and interconnections after nearly 20 years at Madison Gas and Electric Co. He became director of system operations in 2011, and is now responsible for overseeing real-time operations, forward operations, energy management systems and corporate security. Roehr, a registered Professional Engineer, earned a Bachelor of Science in industrial engineering from University of Wisconsin-Madison and a Master of Business Administration from Edgewood College.

Rusch joined ATC in 2008 after 17 years of service in treasury, risk management, finance and operations at Alliant Energy/Wisconsin Power and Light. At ATC, he is responsible for all aspects of treasury, financial planning, general accounting, tax, and financial reporting and analysis. Rusch is a Chartered Financial Analyst and Certified Public Accountant. He earned his bachelor’s degree and Master of Business Administration from University of Wisconsin-Madison.

Seven managers were promoted to directors: Greg Levesque, environmental and local relations; Randy Karls, customer relations and interconnection services; Bob McKee, regulatory relations and policy; Roger Ripp, project controls office; Duane Schoon, asset maintenance and commissioning; Anne Spaltholz, corporate communications; and Jim Vespalec, asset planning and engineering.